Your brand doesn't appear when the problem you solve is searched.
AI SEARCH PRESENCE FOR B2B
AI Search presence analysis to understand how your brand enters (or doesn't) the decision-making process.
Buyers already use AI to understand problems, compare suppliers, and form opinions before clicking on ads, accessing websites, or talking to sales. The AI Search presence analysis shows how your brand appears, disappears, or is interpreted in these environments.
PROBLEM
Visibility no longer starts with the click alone.
In B2B journeys, part of the buyer's perception forms before website visit. When AI summarizes your category, lists suppliers, compares alternatives, or explains a problem, it also influences who enters, or doesn't, the buyer's consideration set.
Applied thesis
Competition begins before traffic.
The point isn't appearing in ChatGPT for validity. It's understanding whether your company is being considered, overlooked, or misinterpreted while the buyer still forms their criteria.
Research Problem
buyer searches
Category Interpreted
AI organizes
Suppliers Compared
AI lists
Criteria Formed
perception defined
Commercial Conversation
decision influenced
Signs
Indicators that your AI Search presence needs strategic attention.
Competitors appear with greater clarity, authority, or context.
AI describes your company generically, incompletely, or misaligned with your positioning.
Your content isn't referenced in AI-generated answers.
The sources sustaining the category don't include your brand.
Buyers arrive at your site with perceptions already shaped by third parties.
HOW IT WORKS
From fragmented visibility to interpretable presence.
The analysis organizes dispersed signals to understand how your company is read by generative systems and which adjustments can strengthen your presence in the buyer's decision journey.
Map
Surface how your company, competitors, category, and themes appear across AI environments.
Interpret
Identify patterns, gaps, distortions, cited sources, and authority signals used in AI responses.
Prioritize
Separate what is editorial, technical, reputational, competitive, or positioning problem.
Reorganize
Recommend actions to strengthen entities, pages, content, sources, and narratives that support brand presence.
Deliveries
What's included in the analysis.
The deliverable isn't a screenshot report. It's a strategic brief on how systems are interpreting your company and what needs to be reorganized to increase clarity, authority, and presence.
Brand, category, and problem presence assessment
Competitor mentions and favorability mapping
Editorial gaps and missing signals diagnostic
Sources, entities, and pages supporting responses analysis
Differentiation assessment against alternatives
Practical recommendations to strengthen presence and interpretation
CONNECTION TO REVENUE
Impact isn't just in search. It's in the decision.
In B2B operations, decisions rarely start at the form. Before becoming a lead, the buyer researches the problem, compares alternatives, seeks references, and tries to understand which companies make sense.
When that process goes through AI, your brand can be presented with clarity, completely overlooked, or described in a way that undermines your value proposition.
The AI Search presence analysis exists to make this layer visible and transform dispersed signals into practical priorities for content, authority, and acquisition.
Perception
how the brand is read
Consideration
if it enters the radar
Demand
quality of interest
Pipeline
conversation that becomes revenue
Process
After analysis, priorities become clear.
Initial assessment of current presence
Gaps, competitors, and sources mapping
Definition of editorial, technical, and strategic priorities
AI Search presence structuring plan
Integration with acquisition, CRM, pipeline, and content
Common questions
Frequently asked questions about AI Search.
Direct answers on scope, deliverables, and the right time to book the analysis.
What is a presence analysis in AI Search?
It is a diagnosis of how a brand appears, is cited, compared, or ignored in AI-generated responses. The analysis shows how this presence influences perception, shortlist, and decision-making before the commercial conversation.
What AI environments are evaluated?
The reading considers how the brand, category, the problems it solves, and competitors appear in ChatGPT, Gemini, Perplexity, and Google AI Overviews.
What does the company receive in the end?
A map of presence by brand, category, and issue. Competitor and source reading. A diagnosis of gaps and practical priorities for content, entities, and authority.
For which companies does this analysis make sense?
For B2B, SaaS, technology and professional services companies that already have an active acquisition operation and need to understand how their brand is perceived before a direct search for a supplier. It is also perfect for B2C e-commerce businesses that already have an acquisition structure, CRM, and pipeline.
How long does the analysis take?
The project is completed in 15 to 30 business days, depending on the complexity of the category, market, and the company's current digital presence.
What's the difference between the Growth Radar and the AI Search analysis?
The Radar is a free, initial mapping of bottlenecks between acquisition, CRM, data, and pipeline. The AI Search analysis dives specifically into how the brand is interpreted in AI mechanisms and what needs to be reorganized to gain relevance.
Experience
Strategy connected to growth, acquisition, and revenue.
A análise de AI Search parte de uma leitura integrada de aquisição, conteúdo, autoridade, CRM e pipeline. O objetivo não é seguir uma tendência de IA, mas entender como os sinais digitais influenciam a percepção do comprador antes da conversa comercial.
Meet Israel DegasperiReading applied to the B2B context
Conexão entre conteúdo, autoridade e aquisição
Visão integrada com CRM, pipeline e receita
Priorização prática, sem promessas artificiais sobre IA
Testimonials
Experience recognized by those who have worked with me.
“One of Brazil’s most experienced digital professionals. He connects acquisition with business results.”
Rafael Rez
CMO, Webstrategica
“A rare ability to create real business impact through applied knowledge. Always focused on results and decision-making.”
Tatiana Pezoa
CMO & Co-founder, MNV.ai
“Strong technical command with direct impact on project performance. Able to translate analysis into results.”
Ronaldo Abati
Marketing & Growth Director
Vision Center
WHAT'S NEXT
If AI already shapes the journey, your presence needs to be understood strategically.
The AI Search front helps you understand how your company is being interpreted before the click, before the form, and before the sales conversation.
Analyze AI Search Presence
Try the Growth Radar Free
If you still don't know where your operation loses revenue, start with the Radar. If the hypothesis already points to visibility and AI interpretation, move forward to the AI Search presence analysis.